Nick Profokev, Alpha Affiliates: A proven program with no surprises

Webmasters and SEO specialists should partner with an affiliate program proven to drive traffic and share profits over the long term so there “won’t be any surprises” when it comes to commission. Those were the words of Nick Profokev, CEO and co-founder of Alpha Affiliates, whose team has been working in the gambling industry since …

Baillie & Seddon renewed as UKGC commissioners

The Department for Digital, Culture, Media & Sport (DCMS) has extended the tenures of John Baillie and Catharine Seddon as commissioners of the UK Gambling Commission (UKGC) for a further year.  Baillie and Seddon have served on the UKGC board since 2016, having been appointed by former DCMS Secretary John Whittingdale under the cabinet of …

Kärrbrink joins Internet Vikings for new US market webinar

Jesper Kärrbrink, co-founder and creative director of Green Jade Games, will be joining Internet Vikings for a new webinar on ‘How to enter the US as a gaming B2B supplier‘. Alongside Kärrbrink in the presenting hotseat for this webinar on 17 March (16:00 to 17:00 CET) will be Elena Kvakova – a recent addition to …

Paddy Power returns to Cheltenham with ‘thoroughbred Crouchy’

Paddy Power has given adman Peter Crouch its ‘thoroughbred treatment’, as the bookmaker returns to the Cheltenham Festival.  Releasing its new advertising campaign, Paddy Power has reappointed Crouch as its Cheltenham Festival frontman – with the Irish operator putting the former England striker in tip-top shape to carry out his duties. Crouch is shown at …

Stake.com targets LatAm and Asian markets with UFC partnership

Stake.com has been confirmed as the first official betting partner of the Ultimate Fighting Championship (UFC), in an agreement targeting the Latin American and Asian markets. The agreement has seen the cryptocurrency sports betting and gaming operator named the mixed martial arts (MMA) promotion’s official sponsor in both regions, with the exception of Brazil. First …

Videoslots appoints Ulle Skottling as Deputy CEO

Videoslots.com has confirmed the promotion of Chief Operations Officer Ulle Skottling to the position of Deputy CEO. The executive has served as Videoslots COO since 2016, having joined the Malta-based firm from former Stockholm-listed games developer NetEnt AB, where he served as Deputy Managing Director and Head of Account Management (2014-2016). As Deputy CEO, Skottling …

How Sportradar is helping to drive fan engagement for Formula One

In-race betting markets for Formula One (F1) may have historically been quite basic, but Sportradar is flipping the script by using an extensive range of data points to create a more exciting product and drive increased engagement among F1 fans. That was one of the main takeaways from the ‘Bridging the Gap Between Formula 1 …

NOGA and APAJO seek greater European harmonisation

The Netherlands Online Gambling Association (NOGA) has strengthened its international ties with its sister organisation, Portugal’s Associação Portuguesa de Apostas e Jogos Online (APAJO), with the aim of enhancing European harmonisation. A Memorandum of Understanding (MoU) between the two regulators will see the partners cooperate closely on jointly promoting channelling and responsible participation in online …

William Morris, SIS: Showcasing the best racing content across every time zone

William Morris, Head of International Horse Racing at SIS, discusses the importance of providing a diversified racing portfolio in today’s marketplace, before identifying a couple of international ‘race meets’ which now form a crucial part of the company’s content portfolio. SBC: First of all, how important is it to be able to offer a diverse …